Facebook is one of the most popular social media tools that network marketers use to get to know somebody. It is a great means to get to know anybody well enough to build trust and relationships for the long term.
Prospects on Facebook today are neither limited to one’s friend list only nor is it about instantly pitching people about your opportunity as soon as they accept your request. However, it is also wrong to keep them waiting for a week with no communication, and then pop up an opportunity in front of them. This activity is about connecting with the right people, building a genuine relationship, and then if they happen to be a good fit for your opportunities, inviting them to take a look at what you’ve got.
To build a downline and sell your courses online from Facebook, it is important to follow these steps-
- Build a Targeted Audience – Have a connection with people who have an entrepreneurial bent of mind
- Finding The Right People – The easiest way to find the right people is by searching through Facebook groups of different MLM companies or communities.
- Make the Right Conversation – Use a Facebook-based network marketing solution to exchange messages at a go and never miss notifications.
Facebook Store Fronts, a new model for how to sell a product
Each day there are some 1.2 billion people that “socialize” on the Facebook platform. As in all nature, people adapt, overcome, and adjust not only their day-to-day behaviours but they force change in the learning models that are in place to serve them. As such innovators have found ways to use the Facebook social platform to generate sales in the field of education and is perhaps one of the best answers to the question, of how to sell a product online in the digital world.
People may be slow to change how they have been conditioned in their selling and business practices but with every new day, a new device is created allowing new tools to evaluate the traditional business principles of “supply and demand.” Selling online has improved the economies of scale that have generally kept product sales moving from the traditional offline marketing to more and more online selling of the learning courses.
Why Facebook?
What Facebook has done is develop a “niche” channel for the students and the educators also that top educators can pump for maximum returns as they sell products online through their Facebook storefronts. How to sell a course on Facebook is a process. There are strategies and pitfalls for Facebook stores that require serious observation and careful presentation.
Facebook will punish those that sidestep or overstep, the privileges that Facebook has given to the alleged social community in allowing selling products online. Examples of how not to sell a course on Facebook would involve situations where people post “desperate” pleas for a sale of their course.
It may be a little square ad on the side of Facebook that is an eye-catching strategy with some “copy” in the title like “how to sell a course fast” or “if you want to know how to sell a product online” and get rich quick kind of material. Those graphics and text images might be similar to these.
The best response that I can show you with “how to sell a product online” with Facebook in mind will look more like this. Think about the fact that Facebook brings large masses of people together and then segments them into communities. Well if you want to know how to sell a product online to someone, you need to consider “which online community” to introduce the product to.
This is also called a “niche market” and is where product sales online tend to make the most profit. So the “how to sell a product online using a Facebook Niche Group is going to take some focus to get the “finesse” down. I suggested the “Pareto/Vital Few” theory above as a focal point that can make or break your product sales in the online group.
The way to part in this situation is to sell your product online after you have generated a large and very interested response group, “qualified buyers”.
When you know who your interested prospects are you’ll know how to sell a product by connecting with their online community.
How do you generate a “Very Interested Audience” for your online product sales strategy?
You learn how to create a fan page or a Facebook group that engages in chats about a specific subject matter related to your product. You will need to do your research on the demographics of people that are searching for how to buy your product online, or that have bought your product online in the past. With the complete omnipresence of information on the net.
Spending a few hours researching the demographics of who uses or enjoys your products will then give you that targeted audience, or consumer profile, of that person you want to reach; to then start marketing your product for your sales online. This is how you can sell your course online with the help of Facebook.
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Gibbon is a Plug and Play solution offered by EduGorilla, for anyone with a skill to teach. Gibbon helps you to take your classes online and earn independently.
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